An SEO agency is packed with talented professionals who can optimise your website so that it targets organic search traffic, secures high search engine rankings, and attracts customers by the bucketload. However, SEO is a tricky technical game where big players like...
Remember that time in the pub when you said you wanted a free Content Marketing Guide that wasn’t as muddled and mysterious as a Morse Code manual for an origami Austin Allegro? And in the shopping centre, when you whispered a secret desire for content tips that were...
In today’s ‘be first’ digital environment, there’s perpetual pressure to write at breakneck speed in order to publish an endless stream of reactive content. But unless you’re lucky enough to have a crack team of eagle-eyed editors at your disposal, this leads to the...
With so many people dispensing digital advice, sometimes you can’t tell your algorithms from your elbow. But Maratopia’s new digital marketing guide solves that problem – by clearly and simply explaining the terms, tactics and strategies that boost your business....
If you're a website owner who doesn't have a digital agency working for you or you don't keep up with SEO news, you're probably scratching your head at the emails you're receiving about 'mobile-first indexing'. To put you in the know, here's a quick run-down. Why am I...
Data Retention Controls are Coming to Google Analytics in May 2018 Like many people, we opened our Analytics accounts this morning and were greeted with a blue message bar advising: "We've recently launched new Data Retention controls that may affect your data...
Being a local business owner requires premier league plate-spinning skills. Sourcing suppliers, dealing with deliveries, soothing staff and caring for customers probably feels like feeding the five thousand on a daily basis. But if you don’t spare your energy for...
I’m going to be open from the off and admit this isn’t going to be the shortest answer, so get yourself a brew and settle down for a bit of a read … Before I begin answering the title question, there are a few things worth covering first for those of you reading this...
In a world where hundreds of thousands of businesses are jostling for a customer’s attention, being able to dictate your place in the vast marketplace of the internet is vital to success. Without an accurate knowledge of your position, you’ll run the risk of being...
You wouldn’t hand a burglar your keys after closing your business for the evening, in the same way that you wouldn’t tell a known criminal the easiest ways to break into your house when you’re on holiday. So why would you leave your website without an SSL certificate,...