Get Google Ad Grants for Your Charity

Raise awareness for your charity with the Google Ad Grants programme and run smart campaigns that convert.

Our hassle free Google Ad Grant management services lets you benefit from free digital advertising with minimal effort.

Google Partner | Google Ads Partner | SEMRush Agency Partner

How To Benefit From Google Ad Grants

Image for google for nonprofits ad grants
With Google Ads Grants, you can receive up to £7000 worth of free advertising on Google.

If you qualify for a Google Ad Grant account you can benefit from free Google search ads, allowing you to target new donors, find your next round of volunteers, and raise awareness for your important cause.

If you’re a registered charity (i.e, you hold valid charity status), then you can use paid advertising for free to boost your appeals and maximise your fundraising efforts.

We know that applying for Google Ad Grants and creating and monitoring paid google ads can be a time consuming and confusing task, so our Google Grants account team will take on all the hard work for you.

Get your Google for Nonprofits account today

How you can use your Google Ad Grant

Receiving a Google Ad Grant can give your charity the boost it needs, and there a wide variety of ways you can put this ad spend to good use, including:

Find New Volunteers

Create adverts that put your charity at the fingertips of eager volunteers looking to help out with a good cause such as yours.

Advertise Your Fundraisers

Use Google Ads to attract users to your fundraising page, encouraging them to take part and contribute.

Boost Conversions in Online or Local Shops

Whether you have an online store or a high street shop, you can use your Google Ad Grant to increase your virtual or physical footfall and encourage customers to purchase your products.

Attract More Donations

Use your Google Ad Grant to attract new donors who are looking to make a difference by contributing to a charity just like yours.

Source Participants for Events

Find participants for your marathon or other events by targeting those looking to get involved and help you raise money.
Want to learn more about the ways that you can use your Google Grants budget to advertise your nonprofit? Our team can help you strategise, ideate, and plan your campaigns.

Google Ads Grant Services from Maratopia Include

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Eligibility Verification

Our team will help you to assess your eligibility criteria to ensure that your charity meets the requirements to apply for Google Ad Grants.

Application Process Management

We know that the application process can be a time consuming task, typically taking three weeks. Therefore our Google grants team will do all the heavy lifting when applying for a Google Ads account, that way you can get back to the important task of running your charity.

Google Ad Grants Account Activation

Once your application has been approved, our team will activate your paid Google Ads account for you, ensuring that you benefit from all the features available in a Google Grant.

Google Ad Grants Campaign Creation

Our expert team will handle every aspect of your Google Ads management. We’ll use your ad spend to create your paid ads based on keyword research to find the perfect targeted keywords.

Google Ad Grants Campaign Testing

We’ll test ad copy to ensure that your ad campaigns achieve the best results for your charity, and we can then design a landing page for your ads, and these landing pages will help convert your target audience into volunteers, donors, or whatever your goals might be.

Our Google Ads experts are masters at managing the Google Ads platform, so leave all the hard work to us.

Monitoring and Reporting

Monitoring your Google Ad Grants account will ensure that your ads perform consistently. Our team will use Google analytics and conversion tracking to monitor your paid ads, manage your ad group campaigns, and remove a lesser performing ad if necessary.

Our competitive keyword research will ensure that your ads reach your targeted visitors.

Let Maratopia be your guide to Google Ad grants

Paid Search Advertising Trusted By

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Testimonials from our customers

Google Customer Reviews - 4.9/5 stars
I chose to work with Maratopia because I was impressed by the knowledge of the team that visited our offices and the examples of work they’d carried out for other companies in our industry.

The planning workshops at the start of the project raised interesting questions, generated great ideas, and proved to be a solid foundation to build on.

We love the finished website and have been delighted with the increase in visitors and social interaction since it went live.

Additionally, developing an ongoing business relationship is important to me and it’s reassuring that I can rely on Maratopia to take care of any future updates to our website.

Fiona Lazenby , Managing Director at HotHouse Partnerships

I chose to work with Maratopia because I needed a new website.

I was impressed by their website development work provided for a number of other companies. I have found Maratopia to be an ideal business partner. They are really good at listening, providing clarity, and only then provided solutions meeting my business objectives. They also adapted easily during the development as my business needs became more tightly defined. Furthermore, the work was completed without fuss, on time and to budget, which is a major consideration for any business. In addition, developing an ongoing business relationship is important to me. I can leave technology development and ongoing website management to Maratopia.

This allows me to concentrate on writing new content, building my client base and generating revenue.

Paul Howard, Wine Alchemy

We had our Website built and designed by Maratopia, I am so delighted with it.

The team were professional, creative and completed our fabulous website ahead of schedule. They also had to work with a third party, which can be tricky, but absolutely no problem at all. All so smooth made my life so easy. They also helped me with the branding with research.

Thank you to all the team. for making my website so lovely.

Alana Mazza, Owner, Casale San Pietro

We have worked with Maratopia to build upon our existing national & international SEO strategies and have been impressed with the professional manner in which they approach their work and importantly, the results we have achieved together.

Martin Mansell, Managing Director, Looking.com

The guys at Maratopia were brilliant, incredibly helpful and explained everything along the way, clearly they’ve spent a lot of time becoming experts in web development and marketing!

Great team and brilliant customer service! Thanks 🙂

James Ashton

Set up a website for us which has worked well.

Quick responses to additions & deletions when needed for marketing purposes.

Friendly & helpful team.

Janet Carr

We needed a brand new website, at short notice, and with a limited budget.

However, we also wanted great functionality, plenty of room for development and the ability to easily update content ourselves.

Maratopia came up with a solution for us which was just what we were looking for.

Chrisi and Tom were absolute stars at guiding us through the process and delivering on time.

Suzel Taber-Shaw, Scandinavia Only

Persistent, practical and patient!

Excellent service – we are delighted with our new website.

Rupert Ratcliffe, Managing Director of LONPROP Limited

Our online store was outdated, and wasn’t performing very well. Maratopia proposed a creative solution, provided an extremely competitive quote, and completed the project within 10 days. Conversion and revenue have been up substantially every month since the redeveloped site was launched, and I am extremely happy with their work.

Jason Morrison, Managing Director, Riso Gallo UK

Having worked alongside the agency for a number of years, I only have positive things to say. In particular, Amber (who I have dealt with on a monthly basis) has proven to be a great help in assisting me with in-depth data regarding our website ranking, SEO overview and much more. Would highly recommend.

Lisa Clay

We instructed Maratopia to do an SEO audit of our websites.
They provided a very thorough report and were really impressed with the quality of the work.

There were clear identifications of the pain points and the actions required to solve this problem.
We had a few chats with them during the process and they helped us understanding more about SEO.
After the initial work with them,we are still in talks to continue our collaboration.

Brice Agamemnon

Google Ad Grant FAQs

What is the Google Ad Grants programme?

Google ad grants is a grant programme that allows charities and nonprofits to receive up £7000 worth of paid ads for free. To benefit from Google for nonprofits, you need to have valid charity status, and a successful application will allow you to set up a Google ad grants account.

Google ads works by getting your charity to the top of the Google search results, making it easier for you to target new volunteers and donors.

How do I get a Google Grant Account?

To benefit from the Google Ad Grants program you will need to prove that you are a valid charity. If you meet the eligibility criteria, you will then need to set up you google grant accounts, and from here you can create and manage your google ads through Google Analytics.

This can be a time consuming and complex task, but when you team up with our Google ad grants specialists, we can handle every aspect of your grant ads creation. From researching competitive keywords and adding irrelevant terms to a negative keyword list to creating landing pages, from the building of ad groups to implementing ad extensions, our Google ad grants team have your nonprofits account covered.

Does a Google ad grant mean free Google Ads advertising?

The Google grants program means that you can receive the equivalent of £7000 per month of Google ads for free.

If you manage your ad grants account by yourself, then you can receive this for free. However there’s a lot of work that needs to go into a Google grants account, so it will probably be worth teaming up with our Google ad team to manage your account for you.